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Will offer more than 7,000 clients a comprehensive view of consumer behavior, total retail purchasing and consumption trends across a broad range of industries.
August 1, 2022
By: Lianna Albrizio
Associate Editor
Information Resources, Inc. and The NPD Group completed their merger to create a leading global technology, analytics and data provider. The merger brings together colleagues across the globe to offer more than 7,000 clients a comprehensive, accurate view of consumer behavior, total retail purchasing and consumption trends across a broad range of industries. A unified name and brand for the combined company will be announced at a later date. “We are thrilled to merge our two...
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